Braun Digital Projection Alarm Clock with 4 Backlight Options, Negative LCD Display, Quick Set, Beep Alarm in Black, Model BC15B

Design is at the heart of Braun: The concept of ‘less, but better’ has its origins in the Bauhaus movement, but it was Braun and Dieter Rams that created a mind-set of order, clarity and simplicity and applied it to electrical appliances. For six decades, Braun’s humanistic approach to design has inspired designers and companies around the world. Description: This Braun digital projection clock features a negative LCD display that can be set to either 12 or 24 hour mode. The projection can be activated continuously when the power adaptor is used. The projection can also be disabled by holding down the projection button for 5 seconds. There is a rotate option to ensure the projection is oriented correctly. This projection clock does not require the power adaptor to operate the display, however, using the power adaptor will allow the backlight to stay on permanently (optional) and enable the projection feature. There are 4 possible backlight options. The power adaptor is INCLUDED.