Burberry Hero Eau de Toilette for Men - 100ml

Enigmatic and adventurous, Burberry Hero is an enthralling marriage of strength and subtlety, power and compassion, athleticism and creativity.

A new masculine spirit exploring the house codes of duality and the power of the animal kingdom. A man in search of transformation and metamorphosis: new modern heroism. Our vision is challenging the traditional stereotypes of masculinity, empowering you to transform to find the courage to embrace who you truly are.

Featuring a positive and heroic lead, the campaign sees man and horse mirror each other in their movements, pushing their physical limits to transform into a mythical creature – a metaphor for personal transformation.