Samsung CU7000, 43 Inch, Crystal UHD 4K, Smart TV, UA43CU7000UXZN, Black (2023, Crystal Processor 4K, PurColor, Smart Hub)

PurColor: Elevate Your Viewing Experience with Lifelike Colors

Immerse yourself in a world of vibrant, lifelike colors with PurColor technology. Designed to express an extensive range of hues, PurColor ensures optimal picture performance, bringing your favorite shows, movies, and games to life with unparalleled realism. From subtle shades to bold tones, every detail is rendered with precision, delivering an immersive viewing experience like never before.

Crystal Processor 4K: Unveiling the True Beauty of 4K Content

Experience content in stunning clarity with Crystal Processor 4K. This powerful technology ensures that every shade of color is portrayed as intended, even in content that isn't originally 4K. With advanced upscaling capabilities, you can enjoy your favorite movies, shows, and videos in breathtaking 4K resolution, capturing every detail with unparalleled sharpness and clarity.

Smart Hub: Your Gateway to Seamless Content Discovery

Simplify your entertainment experience with Smart Hub. Discovering your favorite content has never been easier, as Smart Hub optimizes content curation and discovery, allowing you to spend less time searching and more time enjoying the movies, games, and shows you love—all in one convenient place. Say goodbye to endless scrolling and hello to effortless entertainment exploration.

SmartThings: Your All-in-One Home Management Solution

Transform your home into a smart haven with SmartThings. Seamlessly connect, monitor, and control all your smart devices with ease, thanks to SmartThings' intuitive interface and built-in hub functionality. Whether you're adjusting the thermostat, dimming the lights, or checking security cameras, SmartThings puts the power of home automation at your fingertips, making everyday tasks simpler and more efficient.