Juvias Place I Am Magic Velvety Matte Liquid Foundation Senegal 110

Not sure which shade to choose? Try our Foundation Shade Finder Shop our foundations with confidence. If your shade isn鈥檛 perfect, exchange it within 60 days for one that鈥檚 more you. I AM MAGIC Velvety Matte Foundation is a flawless foundation and we think it's the best full coverage foundation! The I AM MAGIC formula equates to lightweight, lasting coverage for all day wearability. It has a velvety finish that never looks cakey. From Sudan to Marisol, our 42 expertly formulated shades are globally-inspired by ALL skin tones, from the deepest dark to the fairest fair. Founder Chichi Eburu struggled to find makeup suited for her deep skin tone. What was available were muted colors, and products that didn鈥檛 enhance the true richness of her skin tone. She searched for years to find cosmetics that would enhance the dark hues of her skin tone without making her look lighter or grayer, makeup that offered colors that weren鈥檛 muted against her rich skin color.